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MercadoLibre, Inc.

MELIleader

MercadoLibre is the Amazon of Latin America, dominating e-commerce across 18 countries while its Mercado Pago fintech arm has become the leading digital payments platform in the region. Brazil accounts for ~60% of revenue.

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Products & Revenue

Product Revenue Share

Revenue Breakdown ($21.0B)

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Commerce (Marketplace + Advertising) (45%)
Fintech (Mercado Pago) (55%)

Segment Breakdown & Key Customers

Product Details

MercadoLibre Marketplace50%

Latin America's largest e-commerce platform, operating in 18 countries. GMV ~$50B annually with Brazil, Mexico, and Argentina as primary markets.

Mercado Pago (Fintech)40%

Digital payments wallet, credit card, and buy-now-pay-later for 60M+ users across Latin America.

Mercado Envios (Logistics)10%

Proprietary logistics network delivering ~400M packages per year across Latin America.

Supply Chain Relationships

Competitors

Amazon.com (AWS)

E-commerce in Latin America

Impact: Amazon expanding in Brazil

PayPal Holdings

Digital payments

Impact: competing in LatAm fintech

Macro & Market Context

소비재 (경기민감)Sector News

프리미엄 vs 가성비 양극화 — 고소득 소비 견조, 중간층 압박 심화

미국 소매판매 증감 (MoM)

+0.4%

소비자신뢰지수 (Conference)

98.3

명품 시장 성장률 (글로벌)

+6% YoY

전자상거래 침투율

22%

Upcoming Catalysts

◆Amazon·Tesla Q1 실적 (2026.04~05)◆중국 5.4월 소매판매 데이터◆미국 4월 CPI·PCE 발표

Latest News

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AI Analysis

Click "Get AI Analysis" for an AI-powered supply chain analysis of MercadoLibre, Inc..

Company Info

Headquarters

Buenos Aires, Argentina

Founded

1999

Employees

50,000

Sector Overview — 소비재 (경기민감)

Sector News

프리미엄 vs 가성비 양극화 — 고소득 소비 견조, 중간층 압박 심화

미국 소매판매 증감 (MoM)

+0.4%

소비자신뢰지수 (Conference)

98.3

명품 시장 성장률 (글로벌)

+6% YoY

전자상거래 침투율

22%

Key Themes

  • •소비 양극화 — Amazon/LVMH 프리미엄 수요 vs Dollar General 가성비
  • •AI 개인화 추천 → 전환율 개선 — AMZN·JD 수혜
  • •중국 소비 회복 기대감 — LVMH·RMS 매출 반등 베팅

Upcoming Catalysts

  • ◆Amazon·Tesla Q1 실적 (2026.04~05)
  • ◆중국 5.4월 소매판매 데이터