Flowvium
Back to Explorer

DraftKings Inc.

DKNGleader

DraftKings is America's second-largest online sports betting operator, operating in 25+ states. It monetizes the legalized US sports betting opportunity post-PASPA repeal, competing with FanDuel (Flutter) for market share.

Share:
⇄ Compare

Products & Revenue

Product Revenue Share

Revenue Breakdown ($4.8B)

Static data (loading live financials…)

B2C (Direct Consumer) (95%)
B2B (SBTech) (5%)

Segment Breakdown & Key Customers

Product Details

Sportsbook (DraftKings Sportsbook)65%

Online sports betting in 25+ US states — market share #2 behind FanDuel (Flutter). NFL/NBA/MLB/NHL wagering.

iGaming (Online Casino)25%

Online slots, table games, and live dealer in 5 states — growing revenue stream.

Daily Fantasy Sports (DFS)10%

Original DraftKings product — season-long fantasy contests origin; now smaller share.

Supply Chain Relationships

Competitors

PENN Entertainment, Inc.

US online sports betting

Impact: direct

Macro & Market Context

소비재 (경기민감)Sector News

프리미엄 vs 가성비 양극화 — 고소득 소비 견조, 중간층 압박 심화

미국 소매판매 증감 (MoM)

+0.4%

소비자신뢰지수 (Conference)

98.3

명품 시장 성장률 (글로벌)

+6% YoY

전자상거래 침투율

22%

Upcoming Catalysts

◆Amazon·Tesla Q1 실적 (2026.04~05)◆중국 5.4월 소매판매 데이터◆미국 4월 CPI·PCE 발표

Latest News

Loading news...

AI Analysis

Click "Get AI Analysis" for an AI-powered supply chain analysis of DraftKings Inc..

Company Info

Headquarters

Boston, MA

Founded

2012

Employees

6,200

Sector Overview — 소비재 (경기민감)

Sector News

프리미엄 vs 가성비 양극화 — 고소득 소비 견조, 중간층 압박 심화

미국 소매판매 증감 (MoM)

+0.4%

소비자신뢰지수 (Conference)

98.3

명품 시장 성장률 (글로벌)

+6% YoY

전자상거래 침투율

22%

Key Themes

  • •소비 양극화 — Amazon/LVMH 프리미엄 수요 vs Dollar General 가성비
  • •AI 개인화 추천 → 전환율 개선 — AMZN·JD 수혜
  • •중국 소비 회복 기대감 — LVMH·RMS 매출 반등 베팅

Upcoming Catalysts

  • ◆Amazon·Tesla Q1 실적 (2026.04~05)
  • ◆중국 5.4월 소매판매 데이터